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Astra Baker

·3 min read

An Innovative Approach
To E-Waste:
Newicon's Collaboration With The Royal Mint

The strategy session was attended by Newicons design, strategy and marketing teams who joined forces with Mark Loveridge, Commercial Director and Darren Hunt, Head of Business Development at The Royal Mint, as well as Geoff Sampson, Director at Circulogic.

The partnership between Newicon and The Royal Mint was sparked after a meeting at TEDx Bristol, from there an opportunity to merge Newiconโ€™s mutual interests in sustainability and innovative technology led us to facilitate this engaging workshop focussed on circular economy and the role it plays in e-waste management.

โ€œThe Royal Mint is continually striving for original products, inventive processes, and

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