Design and
Prototyping
Bring your ideas to life quickly with an interactive prototype for instant clarity and confidence
Build a blueprint for your digital project
You wouldn't build a house without signing off on the structure, features, design and cost. And when it comes to building IoT cloud software and applications, neither would we.
New Icon works with you to create a rapid design prototype. The result? A distinct visual and technical blueprint for your project, complete with an interactive, fully-functioning prototype.
It’s the fastest way to save time, reduce risk, and ensure every feature delivers real value.
Our approach combines UX design, user research and rapid prototyping to understand what people need from your product before development begins. By exploring user journeys, testing assumptions and turning ideas into something tangible, we can identify problems early and make better-informed design decisions.
Whether you're creating a new digital product, improving an existing application or exploring a completely new service, the aim is the same: to create digital experiences that work for the people using them and make commercial and technical sense for your organisation.
Create a clear vision
With our visual, usable prototypes, it's easy to get everyone on the same page and ready to move forward.
Turn your ideas into reality
Transform your ideas into reality with our interactive workshops, a core part of New Icon's Design prototyping process.
Rapid progress & visual results
A people-centric design process
Beautiful visual design
Our UX design and prototyping process
Every design project starts with understanding the problem, the people we're designing for and what the product needs to achieve. From there, we move quickly from ideas to something you can see, use and test.
Understand your users
We use workshops, stakeholder conversations, user research and UX research to understand your users, their goals and the challenges they face. This gives the design team a clearer picture of what needs to be solved before decisions are made about features or interfaces.
Explore and design
We map user journeys and explore different ways the product could work before developing the strongest ideas into UX and UI design concepts. Working collaboratively means we can gather feedback early and keep the design aligned with both user needs and your business objectives.
Build an interactive prototype
We turn the proposed experience into a high-fidelity, clickable prototype that demonstrates how the digital product will look and behave. This gives stakeholders something tangible to explore and creates a much clearer blueprint for development.
Test with users
Where appropriate, user testing and usability testing allow us to put the prototype in front of representative users before development begins. Seeing how people actually interact with a proposed experience can uncover usability issues, challenge assumptions and identify opportunities to improve the design.
Refine and prepare for development
We use feedback from stakeholders and users to refine the prototype and define what should be built. The result is a validated design direction that gives designers, developers and decision-makers a shared understanding of the product before significant development investment begins.
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