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Introducing the ‘new’ New Icon
Thursday, 15 January 2026 - Today, we’re excited to introduce the ‘new’ New Icon, which marks a significant next step in our evolution.
By combining New Icon’s design-thinking and agile delivery expertise with Linebreak UK’s enterprise digital transformation capabilities and deep-tech ecosystem, we’re creating a new kind of digital transformation partner.
New Icon is built to help ambitious organisations innovate smarter and faster in a real-time world.
What is the ‘new’ New Icon?
Whether clients need end-to-end transformation or a single app, we can deliver the full lifecycle from strategy and vision through to design, build and deployment for enterprise-grade
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Welcome to the team Elia
What’s your working background, and how did you come to work for New Icon?
Starting out in a social media management role while studying for a degree in Digital Marketing, I’ve been working in the marketing space for just over two years - gaining experience across public relations and digital marketing. Whilst looking to relocate to Bristol, I discovered New Icon during my job search and was instantly drawn to the innovative work here!
Describe your job to a six-year-old
I tell people how cool things are so they want to try or buy them!
What are you looking forward
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