Over the last six months, I have had the privilege of sitting down - virtually and in person - with leaders from across UK industries: energy, utilities, construction, law, manufacturing, media, education, and beyond. Not to sell anything. Not to run a workshop. Just to have an honest conversation about where they are with AI adoption and implementation.
What I heard was revealing. Not because everyone was doing extraordinary things with AI (some were, some weren't), but because the honesty in those conversations cut through the noise that dominates most AI discourse
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When organisations talk about digital transformation, the conversation often centres around technology.
The discussion quickly turns to platforms, AI tools, software implementations and system integrations. Leaders begin evaluating vendors, comparing features and planning technical roadmaps.
Yet many digital transformation initiatives encounter challenges long before the technology itself becomes a problem.
The real obstacle is often far less visible, it's knowledge. More specifically, it's the amount of organisational knowledge that exists inside people's heads.
Almost every business has it. The employee who knows exactly how a process works. The person who
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